Friday, January 30, 2009

Blog Business: - Produce Important content for your business

There are many types of media in both the printed form and online. I like to read blogs, others like feeds and some others like newsletters. All of these forms require one big thing, content.

Blogs can bring all of these readers together and, unique style.

In fact when blogs first started out in the late 90s, they were mostly used as personal journals for help visit www.feed-reader-links.com. Somebody might be traveling around the world for a year and want to let the folks back home to know what they have been doing and at the same time, keep a record. But blogs have evolved and are now more business like than personal.

Personally, I find if there is some humor dotted around, it keeps the reader more interested. Unless you’re a big star nobody cares what supermarket you shop at or what products you recommend.

Other marketers or visitors looking at your blog are looking for valuable content and will definitely not return if you don’t offer them anything other than sales pitches.

Successful blogs will sell their products because they have already provided valuable information for the reader. Readers already know what kind of quality information they re getting and will have built up some kind of rapport with the blog. If at a later stage the blog recommends any products then they are more inclined to trust its opinion and therefore buy.

If you are going to start up a blog you will have to be prepared to make posts virtually every day. All the most profitable and most visited blogs have multiple postings every day. This results in a need for lots of content.

A good way of getting ideas is to look at other blogs in your niche and see what opinions they are voicing for help visit www.rss-announcers.com. It could be that you total disagree with them and want to put you point across thus starting a cross blog discussion.

Cross blog discussions bring us on to track backs. Track back is blog feature where you can comment on another blog posting in your blog instead of in that blog s comments page. You then you link to the discussion through the track back link.

There are many things that a blog can do for your business.

Blogs can help you:

Improve your search engine rankings and increase your visibility

Help to build a community and network with people who have similar interests

Expand your reach to those outside your current circle of influence

Help to establish your credibility as an expert in your field

Reach out to potential customers

Businesses have found a use for blogs and people are finding creative ways to use them. Some companies use them for knowledge management. Blog tools are easier to use than web based applications and they provide an efficient, simple way to share and organize information.

Blogs can also show the big corporate companies in a warmer more human light. They can transform a dull business site and help build their brand.

Blogging can be for all businesses, big and small and their popularity continues to grow.

http://www.instant-blog-and-ping.com

Monday, January 26, 2009

How To Increase Web Site Traffic Using Article Marketing

Article marketing is one of the best ways to get more visitors for your website. In case you're not familiar with the term, article marketing is a technique where you write articles about topics related to your website and then submit them to one or more websites called article directories.

You're probably aware that fresh content is important to getting search engine traffic to your website or blog. A lot of webmasters and bloggers frequent these article directory websites, looking for new articles for their own sites.

When you submit your articles to the various directories, you give permission for other webmasters to use them on their websites or blogs, with the condition that they include an "about the author" section that you include at the end of your article.

You get to write what you want included in that box, so include a bit of information about the product or service you offer and include links to your site.

When someone posts your article on their site, they also post this about the author section and everyone who reads the article on their website sees it. Your article can ultimately end up on hundreds of websites, with thousands of visitors reading it and clicking the links through to your own site.

Finding article directories isn't difficult - all you really need to do is a Google search for "article directory". Some of the results will focus on specific markets, such as health or home & garden, while many will accept articles on almost any topic.

The topics you can choose to write about are limitless. What is the focus of your website? Be creative and think of why someone would want to visit your website and create an article about it. Someone who sells Tupperware for instance, could easily write about food related items or take it a step further an write an article about the fact that the plastic containers are great for organizing toys, bathroom items or even nuts and bolts in the garage.

And if you don't really enjoy writing, it's not a problem. You can hire writers to ghostwrite your articles at various places on the internet. How much you'll pay will depend on different factors, but usually you'll wind up paying between $8 and $20 per 500 word article.

Blog Traffic-Discover 7 Ways To Get Unlimited Traffic To Your Blog

Is your blog collecting dust and not getting enough traffic? It's a common problem for bloggers. Their blogs are good, but no one is coming to visit. They want to know how to increase traffic. And here’s how to do just that.

Increasing traffic is actually easier than it seems--provided you know how. We will go over 7 specific methods of increasing traffic. These are guaranteed methods to draw more visitors to your blog.

Tip #1: Sign up for pinging services

It seems pretty obvious, but most bloggers, even those who are more experienced, don’t sign up for pinging services. If you’re new to blogging and don’t know what pinging means, pinging basically means that when your blog is updated, a “ping” is sent
out by the service to let pinging sites know that your blog has been updated. People who are visiting sites with pinging services will then see your blog flash across the side of the screen as “newly updated”. Pinging services include Yahoo’s blo.gs, weblogs.com, Google Blog search, and ZingFast.

Tip #2: Sign up for Technorati

If you go to technorati.com, you’ll see an option on the left side of the screen to “Claim Your Blog”. Doing so allows you to get updated link counts, add your photo or branding to Technorati, and see your Technorati link. Having your blog claimed on Technorati helps to increase traffic because the millions of people who go to that site will have a chance to see your blog on there.

Tip #3: Sign up for FeedBurner, a RSS service

What FeedBurner basically does for your blog is it helps you to promote your blog’s content, build your audience and measure your audience. In other words, it helps you increase your blog’s traffic.

Tip #4: Bookmark your blogs at places like del.icio.us

You can set up an account and profile at del.icio.us. Then, using that, you can add links to your blog along with excerpts from your blog. Anytime someone visits your profile on
del.icio.us, they will see a link to your blog and excerpts. There are other social bookmarking sites that you can use in much the same way. The bottom line is, using these social bookmarking sites can help you increase traffic.

Tip #5: Post comments at other blogs

No, this doesn’t mean you should go and spam other blogs with comments that are only there to promote a site. It means that you should visit similar blogs to your own, post legitimate comments and then sign your name(along with a link to your
blog). This way, people know you aren’t there just to promote your site—you’re there to post a good piece of feedback and also say where you’re from.

Tip #6: Ask owners of other blogs to post a link to yours

Find other blogs that are similar to yours. If they seem to be decently popular(that is, they have a good amount of comments for each post), you can try to contact the owner of the blog to add a link to your blog if they have a links section. To make them really want to do this, you can offer to link back to their blog on your blog. People do this reciprocal blog linking all the time and it does help to increase traffic.

Tip #7: Use keywords in your blog

Like regular web pages, having a good keyword density on a blog is a terrific way of getting search engine spiders to notice your page. (FYI: Search engine spiders are programs from search engines that browse sites and report back their findings to the
search engine database, which then lists that site. The more keywords on your site, the more likely it is for a search engine spider to pay a visit)

If your average blog posting is around 200 words, try to use 2-6 keywords per blog post. 2-6 keywords in a blog posting of 200 words is a keyword density of between 1 and 3 percent, a respectable number. Remember that you don’t want to use too many
keywords, as that will make your blog look bad.

Also be sure that the keywords used are relevant to your blog. Before even making a blog posting, decide what the post will be about and then select a keyword or two to use in your post. Then do it. It’s a surefire way of getting more traffic to your site!
Publishing A Blog With Blogger: Visual Quickproject Guide

Ron Randall
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