Monday, January 26, 2009

How To Increase Web Site Traffic Using Article Marketing

Article marketing is one of the best ways to get more visitors for your website. In case you're not familiar with the term, article marketing is a technique where you write articles about topics related to your website and then submit them to one or more websites called article directories.

You're probably aware that fresh content is important to getting search engine traffic to your website or blog. A lot of webmasters and bloggers frequent these article directory websites, looking for new articles for their own sites.

When you submit your articles to the various directories, you give permission for other webmasters to use them on their websites or blogs, with the condition that they include an "about the author" section that you include at the end of your article.

You get to write what you want included in that box, so include a bit of information about the product or service you offer and include links to your site.

When someone posts your article on their site, they also post this about the author section and everyone who reads the article on their website sees it. Your article can ultimately end up on hundreds of websites, with thousands of visitors reading it and clicking the links through to your own site.

Finding article directories isn't difficult - all you really need to do is a Google search for "article directory". Some of the results will focus on specific markets, such as health or home & garden, while many will accept articles on almost any topic.

The topics you can choose to write about are limitless. What is the focus of your website? Be creative and think of why someone would want to visit your website and create an article about it. Someone who sells Tupperware for instance, could easily write about food related items or take it a step further an write an article about the fact that the plastic containers are great for organizing toys, bathroom items or even nuts and bolts in the garage.

And if you don't really enjoy writing, it's not a problem. You can hire writers to ghostwrite your articles at various places on the internet. How much you'll pay will depend on different factors, but usually you'll wind up paying between $8 and $20 per 500 word article.

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